Industry
Technology & Information Services
Target Company
Baseline
Buyer/Investor
Tribune Media Company

Target Description:

Baseline is a provider of data, competitive intelligence, and workflow solutions to the global film, television, media, and entertainment industries. Baseline’s data and information power content discovery and media navigation solutions for some of the largest global portals and video distributors. The company has developed the industry’s most comprehensive proprietary database of released and upcoming film and television information. Baseline’s movie and TV database features information for more than 300,000 movies and TV projects, filmographies for nearly 1.5 million TV and film professionals, and box office data for 45 territories. Baseline’s syndicated data powers TV search and discovery features and TV Everywhere apps for leading satellite operators, on-demand movie services, Internet companies, and online streaming providers, including Hulu and Vudu. The company’s database is also the foundation for Baseline’s proprietary content delivery platform, The Studio System, which is the gold standard for competitive intelligence used by major Hollywood studios, TV networks, production companies, and talent agencies.